2 worst supermarket chains for meat purchases in Spain, according to OCU

Only in 2023 per capita consumption fresh meat in Spain It reached almost 30 kilograms per person. This represents an increase of 7.43% compared to 2022. The Ministry of Agriculture, Fisheries and Food’s report on food consumption supermarkets are the preferred shopping channel of all Spanish meat consumers.

However, Not all offer the same quality. The OCU (Consumer and User Organization) study found large differences in consumer perceptions regarding freshness and quality of meat in every establishment. In this article, we tell you which options on the market are the best and worst according to buyers.

Supermarkets with the worst meat quality rating according to OCU

OCU conducted a study of the meat offered by the country’s main supermarkets. To do this, the organization analyzed experience of more than 5,000 customers in 18 different networks, in order to identify options that stand out for their quality and are least valued by Spanish families.

According to the results of the study, Supermarkets Día and Aldi are positioned as the worst as for meat quality. Both establishments received not only the worst consumer ratings, but also They have a score difference of up to 22 points. compared to other more valuable chains.

Despite Day This is one of the most popular options among buyers. Its fresh meat received the most criticism in terms of freshness, taste and variety. For its part, Aldi, although known for its competitive prices, has failed to meet consumer expectations for the quality of its meat products. The economic factor does not always guarantee a good experience purchases.

Meat quality: the options consumers value most

At the national level, Hipercor stands out as one of the best options for meat quality.with grade dand 79 out of 100. With a satisfaction score of 65, Ahorramás has also managed to establish itself as a reliable option for those looking for quality meat products.

The highest rated supermarkets are located in the Autonomous Community of Catalonia. Bonàrea and Esclat lead the way in consumer preference for meat. Bonarea is positioned as the favorite, scoring 85 out of 100, while Esclat, for its part, scores a notable 84 out of 100, also cementing itself as one of the region’s top value options.

Next time you’re shopping for fresh meat at the supermarket, remember that not all options are created equal. Choosing a location that recognizes quality can make a big difference. in your culinary experience and in the satisfaction of presenting the product to the table.