Instagram and Facebook are using your posts to train their artificial intelligence: here’s how to avoid it

What does artificial intelligence power? In the case of ChatGPT, we know that from everything it has been able to find online and offline, something has led to serious conflicts with the original authors of this content and information. Now it’s Meta, the company that owns Instagram, Facebook and WhatsApp, that is rolling out its own artificial intelligence tools and wants to teach them how to post to its users.

Following the recent update to Meta’s privacy policy, this has raised concerns among users. Starting June 26, 2024, Meta will begin using information from your Instagram and Facebook posts to improve its artificial intelligence tools, including Meta AI and other creative AI applications.


This has raised serious questions about privacy and the use of personal data without explicit consent.


Meta’s Statement


This is the statement that Meta emailed to its users:


What you should know: We’re getting ready to bring our AI expertise to Meta in your region. AI in Meta is our suite of generative and AI capabilities, including Meta AI and creative AI tools, and the models that support them.


How this will affect you: The legal basis we will rely on is our legitimate interests in using your information to develop and improve AI at Meta. You have the right to object to our use of your information for these purposes. If we respond to your objection, we will enforce it from that point on.


How will this new policy affect you?


Meta justifies this action on the legal basis of legitimate interests, arguing that it needs to use user information to develop and improve its artificial intelligence tools.


However, users have the right to object to this measure. If you decide to exercise your right to object, Meta will only apply these changes at your request and not retroactively. This means that your previous data will not be used if you object now.


Step by step to prevent your Meta data from being used


  1. Access to your Instagram profile
  2. Open the Instagram app and go to your profile.
  3. Click the menu icon (three horizontal lines) in the top right corner.
  4. Go to privacy policy
  5. Select Settings and then Account.
  6. From your account menu, select Privacy Policy.
  7. Manage your privacy
  8. Please review our updated privacy policy and look for the section on artificial intelligence and how we use your data.
  9. Click on the link provided to object to Meta’s use of your data.
  10. Confirm your objection by selecting your country
  11. Make sure you receive an email confirmation that your request has been received and accepted.






What is Meta AI, the artificial intelligence that wants to feed on your data


Meta AI is a Meta virtual assistant based on the Llama 3 large language model, a development of the Llama 2 model. Integrated into the Facebook, Instagram, WhatsApp and Messenger platforms, Meta AI allows users to access information in real time and make queries using. natural language.


This assistant makes everyday tasks easier, such as searching for recipes, getting recommendations, and solving academic questions directly from any Meta social network.


Over time, we will see the functionality of this new AI and see if many or few users withdraw their consent.




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