65 models from 11 brands
Stellantis’ head of Spain and Portugal, Pablo Puey, presented the group’s electrification strategy with a range of electrified vehicles (100% electric, plug-in hybrids and mild hybrids) comprising 65 models from 11 brands, of which 14 are models … Battery electric vehicles (BEV) are produced in three factories in Spain (Madrid, Vigo and Zaragoza).
For the manager, the process of reducing carbon emissions in the automotive industry is “an undeniable path with no return”, despite the fact that Spain remains at the very end of the electrification process in Europe with less than 5% of sales being 100% electric vehicles.
For Puy, the current big problem with emissions is the age of the fleet, which is on average 2 years older than the European average, since in Spain more than 59% of the fleet “have the B environmental label or even have no label.” Only 1.3% of passenger cars and 0.7% of commercial vehicles currently in circulation in our country have the Zero label on the windshield.
In terms of the number of charging stations for electrified vehicles, Spain, with 610 per million inhabitants, remains far behind the European average and benchmark countries such as Norway or the Netherlands.
Regarding the extension of the Moves III plan, the manager assured that this is good news, but he also believes that over time a consistent assistance program will be needed so that a potential buyer of an electric vehicle can dispel all his doubts. In this sense, he cited the example of Portugal, where its model facilitates the receipt of assistance in a simple and direct way, especially for company fleets.
Pablo Puy during the presentation at the Stellantis Electrification Days
FP
“I have my own experience: in my last job I spent five years in Portugal, and it’s not that it’s a less bureaucratic country, far from it, but it has a very flexible policy towards companies, which is very effective,” said Puy. As he explained, in Portugal, anyone who wants to buy an electric car “is deducted immediately and you don’t have to show anything.” So I think that policies like these, simple and immediate, help avoid the need to create a financial product to compensate and give the customer peace of mind.”
In the case of Stellantis, which makes the Citroën, Fiat, Jeep, Opel and Peugeot brands, assistance under the Moves III plan can be doubled on the purchase of zero-emission vehicles, offering a rebate equivalent to the subsidy amount, up to $4,500 euros.
Stellantis Strategy
As part of its Dare Forward 2030 strategic plan, the company has developed a wide range of electrified vehicles (100% electric, hybrid and hydrogen) that are in line with the philosophy of offering sustainable mobility that can respond in an accessible way to the needs of all customers.
The automotive group offers in Spain a total of 65 electrified models from its brands Abarth, Alfa Romeo, Citroën, DS Automobiles, Fiat, Jeep, Lancia, Leapmotor, Maserati, Opel and Peugeot, covering all market segments. All of them are marked “0” DGT.
The electrification strategy is based on three technologies: hybrid, or mild hybridization, with a 48 V electric motor and a range of about 1 km, which reduces CO2 emissions by 15-20%, plug-in hybrid, with 40 and 85 km of electric range and emissions reduction of up to 75%, and finally 100% electric technology with zero emissions and a range that can reach 700 km in some models. Along with these, a hydrogen fuel cell is being developed, aimed at commercial vehicles.
From an industrial point of view, it is the only manufacturer that produces 100% electric passenger cars in its three factories in Madrid, Vigo and Zaragoza.