CincoDías launches “Criptos”, a new section specialized in the crypto-asset sector | Crypto assets
The crypto universe is a complex reality on the rise. The first cryptocurrency, Bitcoin, appeared in 2008, and today more than $2.3 trillion (€2.1 trillion) is invested in this type of asset. This furor is due, among other things, to the speed and accessibility that the digital environment provides. If it were a listed company, it would be the fourth most valuable in the world, behind Apple, Nvidia and Microsoft. With one important difference: it is a type of unregulated, unstable and risky investment.
Five daysThe leading newspaper of the Spanish economic press, wants to provide the best service to its community of readers in the face of an increasingly widespread product that sometimes causes so much noise and confusion. That is why the decision was made to launch Kryptosa portal specializing in crypto assets that aims to become the most reliable and critical source in the new sector and already requires the same criteria of journalistic approach and editorial line as the rest of financial information.
In addition to the latest quotes for nine benchmark cryptocurrencies, the space will offer keys and resources to navigate this new market, trend analysis from the industry’s top experts, and an unparalleled information offering in Spanish. with the latest news, detailed reports and interviews with the most famous actors and analysts. Tokenization of assets (both digital, physical and financial), technology use cases blockchainregulatory news at the time of entry into force of European rules, initiatives of banking and investment companies, as well as the points of view of both professionals and users. The aim of the project is to cover all information aspects of this sector, and for this it involves two specialized specialists, as well as the collaboration of several firms, both from the markets department and from the newspaper as a whole.
Kryptos It will use language that is relatable to the reader and subscriber, primarily through didactic materials and a glossary of key terms. In addition, visual storytelling and video are a fundamental part of the project, as well as the user relationship: a weekly newsletter will include the most important news and trends, and periodically an industry expert will answer questions from subscribers online. . Information on crypto assets will also take place throughout the magazine’s editorial design. Economy of the countrywith reflection in paper and web versions of both Five days as of Country.
This commitment is part of PRISA’s commitment to meeting the information needs of its readers and its calling as an economic reference platform in Spanish. Since February last year, more than 50 journalists have been working comprehensively to create content for brands. Country, Business And Five daysin both digital and print editions to offer top-notch information to both the most specialized audience and the traditional general press reader.