Universal Music removes posts of all its artists from the social network (Drake, Rihanna…)

Universal music group beat social network TIK Tak and these are the users. In a letter published by Mercredi on January 31, the major announced that all the titles of his southern artists would be included. TIK Tak.

Disagreement between Universal and TikTok

Ce mercredi, users TIK Tak devront faire is facing a new limitation for creating new videos. Universal music group decide to revoke all of its artists’ social media titles. The reason for this portrait will be reward problem. UMG accusation TIK Tak from “ I will build a business based on music without paying the fair value of the music. ” Negotiations between the two companies begin in mauvez style: “ TikTok is trying to intimidate us so that our consents have less value than the previous agreement, in the spirit of deçà de la juste valeur du Marché et ne reflétant pas leur croissance exponentielle. ” Selon Universalfunds raised thanks to TIK Tak representative 1% of business leaders total du label.

TIK Tak s’est defendu en pointant du doigt UMG’s move mentality : “ triste et décevant qu’Universal Music Group ait fait passer sa propre cupidité avant les interiors de se Artistes ” Actually, TIK Tak This is a true platform for musical discovery. The dimension of this phenomenon is that Billboard created a category that is completely destroyed. La soustraction d’Universal au réseau means the cessation of the use of art objects phares tels que: drake, Kendrick Sea, SZA, Kanye West, Rihanna you’re doing an encore Nicky MinaJ. This is a great place for content creators who make terrible music without the music of these artists.