Assassin’s Creed director talks about how Ubisoft faces ‘hoaxes and personal attacks’ over the diversity of the Shadows and their heroes – Assassin’s Creed Shadows
Ubisoft is worried difficult stage in its history. The company, which at the time was the most coveted and valuable in Europe, faced various controversies, poor sales and even a delay in the release of the new Assassin’s Creed. However, although the company is working to improve the current situation, head of the Assassin’s Creed franchiseMarc-Alexis Côté wanted to comment on the controversy surrounding variety of characters in Assassin’s Creed Shadows.
According to Eurogamer UK, during an event in London organized by BAFTA, Côté passionately defended importance from present an inclusive story in the franchise. According to the director, Assassin’s Creed has always strived to explore human history in its entirety, which naturally means diversity. According to the creative, “stay true to history It means a hug wealth belonging human perspectives“, emphasizing that individuals like Yasuke existed in real history, while characters like Naoe, although fictional, reflect the historical presence of female warriors in Japan.
Côté also mentioned how the video game industry is facing challenges inchanging cultural landscape” where issues of inclusion and representation are controversial. Despite the criticism, the head of Ubisoft reaffirmed the franchise’s commitment to historical accuracy and diversity, viewing that diversity as a central part of Assassin’s Creed’s legacy. Koté noted that these characters, although they exist works of historical fictionrepresent the richness of cultures that the franchise wants to reflect.
Not everyone thinks like the Assassin’s Creed director
This statement contrasts with the more ambiguous position of Yves Guillemot, CEO of Ubisoft, who recently said that the company does not seek to “promote specific ideas” in response to controversy over Yasuke’s inclusion. Côté, however, argues that negative comments not only affect the development team, but also threaten creative freedom, which is an important value for the studio. “We got malicious and personal attacks on social networks,” Côté added.
For Côté, however, diversity in Assassin’s Creed is not just a narrative device, but also an opportunity to offer players an experience that celebrates the diversity of the human experience. “At the end of the day, Assassin’s Creed is not just a franchise, it’s platform for dialogue and mutual understanding“, he concluded. Ubisoft continues to strive to expand its horizons through complex and culturally enriching stories that can resonate with players around the world, advocating that creativity must prevail over fear and prejudice.
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