Inditex opens a new Zara Man store in Madrid, which houses the first Zacaffé store.

Today Inditex opened its new Zara Man store, located at Calle Hermosilla, 14 in Madrid, which includes the chain’s first “Zacaffé” – a unique space that the group is already planning to expand in other countries such as Japan and Korea in 2025 year.

After testing the concept in Zara flagship stores in Dubai, Paris and Lisbon, the group founded by Amancio Ortega took on the new concept. with the opening of its first “Zacaffé”, which can be accessed both from the establishment itself and from the street with a separate entrance.

“A carefully designed place with its own independent personality, the interiors of which will adapt and transform depending on the locations during the next global openings,” the company emphasized. The space was designed by Art Recherche et Industrie (the design agency of author Ramdein Tuham)..

Zara Man Hermosilla’s “Zacaffe” is thus a tribute to the neo-Mudéjar architectural style, a direct reference to the Casa Arabe building in Madrid, with recognizable forms throughout the space (from tiles to personalized tableware) that recall Musharabies Arabic architecture.

More than 700 square meters

The new Zara Man location is the first in Madrid to present the Zara collections from the men’s department in an independent store and covers an area of ​​more than 700 square meters, distributed over two floors. The store features the latest technological innovations from Zara’s integrated platform of physical and online stores. with utilities for the customer such as browsing online stores of their choice, checking available products or buying online and receiving within two hours..

In addition, Zara Man Hermosilla has installed technological devices with features such as: assisted checkout areas, dedicated checkout counters for processing returns and an automatic online returns point. So heThe store is organized in several spaces, including “Zacaffé”, an exhibition of photographs by artist Juan Baraja on the store’s walls and premises. boutique dedicated to the Origins collections and the Zara Ahleticz sports line..

Zara Man Hermosilla opens its doors thanks to a special collaboration between Zara and Casa Castellano: seven shoes that will be available only in this store and on the website. The store will also feature a special collection. Hermosilla, 14whose clothing and accessories will be produced in a limited edition of fifty units and will be specially marked with this mark. The collection includes ties, tailored clothing, shirts, outerwear and technical wear, cardigans and sweaters, as well as hats and scarves in wool, cashmere and cotton..

Zara Man Hermosilla will also preview a series of six fragrances in perfume format. body oil, body gel and candle, available in this store and later on the website and in select stores.

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