Shakira and Bizarrap’s song broke several Internet records

And it is not just because it continues to be a worldwide trend and continues to arouse any number of reactions and comments of all kinds. The numbers for the song itself have been unmatched in this part of the world.

The Latinometrics Twitter account (@LatamData) summarized several of the records or achievements that “Shakira || Bzrp Music Sessions, Vol. 53″, which has just reached a week on the air, having been published on January 11.

(Read later: How much is a Twingo worth today, the car with which Shakira compared Piqué’s wife)

Perhaps the most incredible is have reached 100 million views on YouTube in less than 3 dayssomething that only 12 themes previously achieved.

5 of the songs that had achieved it before are by the South Koreans BTS, including the first two, ‘Butter’ and ‘Dynamite’. Another 4 are from Blackpink, also from South Korea; one is from Lisa, from Indonesia; another by Indian Akshay Kumar, and yet another belongs to Psy, known in the West for ‘Gangnam Style’, his ‘hit’ from years ago.

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This makes Shakira’s hit the fastest song in Spanish that has reached 100 million views on that site.

Latinometrics puts this in more concrete terms and points out that it is something that artists with apparently more notorious renown have not achieved, such as Taylor Swift, Bad Bunny, Beyoncé, Justin Bieber or anyone that an ordinary Westerner can think of.

(See also: “Ferrari kills Twingo, but Casio does not always lose: there is one that is worth more than several Rolex”)

But their success has evidently not only been their success. For brands like Casio, for example, it meant a seven-fold increase in Internet searches.

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