Sons of a Bit is traveling to 22 countries and aims to raise $1.6 million to solve the problems of the big squares.

MURsiya. Having won the so-called Oscar for augmented reality video games, Mursian A little bit sons is preparing to take the next step and accept Klyusta platform that makes it easy for anyone to create augmented reality experiences. and this brought them the above mentioned reward.

And after launching open beta testing of its product in Spain, Portugal and Italy, Europe is the next great goal to be conquered, for which they have already landed in 22 countries.especially in the eastern part of the continent. However, there are still large places such as France, Germany or Great Britain.

That’s because, due to its relevance, Sons of a Bit is preparing a more calculated landing, with cspecific marketing campaigns for each territory. Thus, the goal of the company, which has already completed all the necessary translations, is to complete its presence in Europe by the end of the summer.

“We’ve already opened in Eastern Europe because we have a relatively similar culture and we want to test things out to see what works and what doesn’t. After all, you only launch it once and you need to do it well,” he explains. Eduardo Saldana, co-founder of the Murcian company, in conversations with Murcia Plaza.

Once the task of Europe is accomplished, the next task will be organize a visit to the USA after the summer, which will also include Canada and Latin America. Later, by 2025, they intend to reach South Korea and Japan.

“In terms of conversion and monetization, the United States is one of the most important markets in the world,” Saldanha explains, noting that they are preparing a major marketing campaign for this market, which they consider key.

To do this, they are starting to prepare for a third round of funding after completing the second round last year for €700,000. Now, more consolidated and ambitious, they hoper we will raise another 1.6 million euros, For this reason, they hope to attract international investors who “will offer a more global perspective and share ideas from other ecosystems.”

Although the first convertible banknotes are already being issued, the aim is toWe will officially begin searching for funding in September. once the summer slump is overcome, Sons of a Bit’s goal is to This round could be closed by the end of the year.

In addition to strengthening the commercial section, this liquidity will also be used to continue development and launch a number of features that are currently being worked on, such as completing the futuristic setting and providing real-time user interaction. In addition, they also consider it a priority to allow content creators, so-called “clusters”, to monetize their creations. Once these milestones are reached, Kluest will be able to exit the open beta phase and move to version 1.0.