The first terminal created by the brand and the community is now officially unveiled

The new Nothing Phone (2a) Plus Community Edition will go on sale on November 12 next year at a price of 449 euros.

Many Android smartphone brands boast of working closely with their users to develop new devices, but the first to bring this to life is Nothing: the London-based manufacturer has just unveiled Nothing Phone (2a) Plus Community Editionthe brand’s first terminal, which was created from start to finish by the label’s most talented fans and the Nothing team..

Nothing Phone (2a) Plus Community Edition: this is how the first smartphone of the “The Community Edition” program was created

Nothing became the first mobile brand to break down the barrier between the company and the user community, officially unveiling the final result of its innovative project “The Community Edition”, which received more than 900 submissions from 47 countries. Nothing Phone (2a) Plus Community Edition, in which both hardware and wallpaper, as well as packaging and marketingwere designed and developed jointly by the user community and the Nothing team.

So the winners of this project: Astrid Vanhuys and Kenta Akasaki, Andres Mateos, Ian Henry Simmonds and Sonia Palma worked hand in hand with Nothing’s design, creative, brand and marketing team in London to create the Nothing Phone (2a). Plus Community Edition, an exclusive version of Phone (2a) Plus, featuring glow in the dark back.

It was at the first stage of creating Nothing Phone (2a) Plus Community Edition, Astrid Vanhuis and Kenta Akasaki worked closely with Nothing design director Adam Bates and CMF designer Lucy Birley. develop the back of this terminal, made of phosphorescent green materials that They make certain elements of it glow in the dark.. Additionally, the advantage of this design feature is that it does not require a power source since Charges in daylight and can run for several hours before shutting down..

Secondly, inspired by this innovative design, Nothing community user Andres Mateos used artificial intelligence and digital design tools to create a collection of four wallpapers called “Connected Collection”.. Subsequently, Andres Mateos collaborated with Nothing’s software design director Mladen Heuss and software developer Ken Giang and they decided expand this collection to 6 wallpapers.

Likewise, in collaboration with the Nothing team, Ian Henry Simmonds was responsible for redesigning the Nothing Phone (2a) Plus Community Edition’s packaging, with a decidedly minimalist design emphasizing the terminal aesthetic. include reflective elements in the box that glow in the dark.

Finally, Nothing user Sonia Palma worked with the Nothing creative team to create marketing campaign under the slogan “Find your light. Capture your light”which takes us back to the London-based brand’s first launch, which was also centered on the idea that we all have potential that we must unlock. The result of this cooperation was a set of audiovisual and digital materials that will support the launch of Nothing Phone (2a) Plus Community Edition..

Nothing Phone (2a) Plus Community Edition: availability and price

The new Nothing Phone (2a) Plus Community Edition will go on sale on November 12 next year through the brand’s official store. official price 449 euros.

However you should know that Only 1,000 units of this exclusive Phone (2a) Plus version will be produced. and it will be available in almost all markets around the world.

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