The worst forecasts are confirmed, and DIGI sets a date
DigitalHe operator from telecommunications of Romanian origin, is preparing to give a new step in its expansion on the Spanish market. After a successful 2023 2024 year does not lag behind, with continuous growth both in terms of billing and customer base, exceeding 7 million in Spain.
During a year, Digital Ha introduced several improvements and new features for its users in Spain. Among them is the launch 5G technologynew Wi-Fi router 7. That reintroduction belonging eSIM And Activating VoLTE calls And VoWiFi. These improvements made Digi a serious competitor in the telecommunications marketcompeting with large, established operators.
However, there is one area that Digi has not yet penetrated in Spain: Pay TV. The anticipation of his arrival grew, and it seemed that fFinally it will come true.
Digi finalizes details of its TV offering
Marius Varzaru, CEO of Digi Spain already voiced several times him intention to launch a television service payment in the coming months, similar to what is already offered in Romania. In its home country, Digi has more than 5.7 million subscribers to its TV service.
Despite the expectations, months have passed without any concrete news about the launch in Spain. During this time competitors in the budget segment took the opportunity to strengthen their offerings. For example, Lowi is now offering a free year Amazon Prime with Prime VideoBye Thin network improved his offer Select TV.
In addition, a new virtual mobile operator has emerged (OMV) is called Whistling Telecomwhich also uses Movistar coating and offers television by agreement with Tivify. Whistle has launched a major sponsorship campaign in partnership with a Spanish football team, increasing pressure on Digi to launch its own service.
Inevitable release
The wait for Digi customers may soon be over. It is almost certain that Pay TV service to launch in September or Octobercoinciding with the end of summer. Digital It’s in negotiations with several suppliers define your television offer in Spain. Possible partners include: owners of important movie, series and documentary channels such as AXN and AMCThe goal is to offer reliable offer with its own decoderwhich allows users to access a variety of content.
IN RomaniaDigi offers a service DigiOnlinewhich includes it own thematic channels and others from external suppliers such as Sony, AMC Network, Paramount Media, SkyShowtime and Disney. They also have packages that include services like Max, replacement for HBO Max.
This successful model could be replicated in Spain by adapting to preferences of local audiences and in direct competition with television offers from other operatorsDigi’s strategy appears to be to provide a complete and competitive service that includes not only a wide selection of channels but also attractive additional features for users.
The launch of the Digi pay TV service in Spain represents an important step in the company’s expansion strategyWith an ever-growing customer base and an increasingly comprehensive service offering, Digi is well positioned to compete in an increasingly competitive market.
The introduction of pay TV may further consolidation of Digi’s presence in Spain, attracting new customers and retaining existing ones with a comprehensive telecommunications offering. Expectations are high and the market is closely watching Digi’s next moves.
With this launch, Digi aims not only to to satisfy That demand their current clientsbut also attract those who are looking for a complete and competitive alternative in the Spanish telecommunications market.