Following the positive reception of the educational program for boys and girls, which has garnered over 240 million views, the financial institution is launching a second season that maintains the same theme with new formats and protagonists.
BBVA’s goal of building a greener and more inclusive future is not only focused on end consumers, but also on aims to impact society as a whole through various initiatives. In this sense, the financial institution considers children and adolescents as heroes of the future, so they play an important role in achieving this goal.
In line with this, the bank has renewed its agreement with TV Perú to broadcast the second season of Learn Together 2030 Kids. This educational project is an innovative, fun and dynamic format, supported by motivational messages that will resonate and have a positive impact on Peruvian children.
The second season will consist of 60 episodes that will discuss various important topics for teaching and learning for children at home, such as: sustainability, climate change, innovation, health, learning, equality, coexistence and more.
The episodes will be broadcast Monday to Friday in the CHICOS IPE block from 16:00 to 17:00 for 12 weeks. The first episode will air on Monday, July 22.
Contents of the book “Let’s learn together 2030 Kids” dedicated to children They mark a year of educating girls and boys on how to integrate sustainability into their daily lives to build a greener and more inclusive future.
Let’s learn together 2030 Children It has over 200 million views across the various platforms it is available on. (YouTube, TikTok, Instagram) With the launch of the KIDS channel on YouTube, the project has taken another step in its efforts to ensure safe and appropriate selection of high-quality content for minors to access.
In addition, the new content has been adapted to children’s consumption patterns by increasing the number of videos and sections, reducing formats and extending the season length.
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