Vodafone enters the market and will exclusively offer the OneToro channel
One of the world’s largest telecommunications companies will dress up in lights to offer major bull hide fairs starting in February. Vodafone enters the ring to broadcast OneToro, a new bullfighting platform from last year. Although the ABC understands there were other companies interested, Vodafone will be the only phone operator to have programming for the bullfighting season, which has remained in the hands of Movistar through its Canal Toros for years.
Thanks to this agreement, one of the requests of the fans – to be able to watch the bulls through a telephone operator – and one of the needs of the channel designed by the German Moritz Rohwer is fulfilled. to expand your market. The British multinational is finalizing the details and will announce a new TV package this week, ABC has learned.
OneToro TV recently revealed an extensive season schedule, including 117 celebrationswhere the first fair will take place, similar to the Fallas of Valencia, the very square where Enrique Ponce He will say goodbye to the rings in October. Event that will also be broadcast Vodafone TV.
All this offer will soon appear in a special Vodafone package that includes all categories of fairs, including the world’s most important bullfight – Fair of San Isidro, the most coveted jewel. As well as the April Fair, San Fermin, Santander, Bilbao, Beziers (France), Salamanca or the Golden Potter of Villaseca de la Sagra. Since February, when Kilometer Zero takes place on the 24th, 25th and 26th in Vistalegre, bullfighting has been taking place at Vodafone.