What is ASMR, the relaxation and sleep technique that has gone viral on the Internet

There are millions of videos on the Internet focused on this technique (iStock)

problems of stress and insomnia These are the two issues that today’s society suffers from the most, which is why we are always looking for new resources to help us deal with them.

Although there are many relaxation and stress management techniques that have been endorsed by experts, in recent times one technique has emerged that is all over the Internet and which already has thousands of videos on the YouTube platform.

This is the technique called ASMR By its acronym in English, a method that was named in 2010 by a Facebook group that liked watching and creating videos to create sensory stimulation, such as Autonomous sensory meridian response which translates into Spanish as Autonomous sensory meridian response,

Experts on the subject are already trying to prove whether the benefits of ASMR are real (iStock)

Although there are still no large-scale scientific studies to support its benefits, many experts on the subject, such as neurologists and psychologists, are already studying whether it may indeed have the properties attributed to it. Yes, because many people claim that its benefits are real.

but what actually ASMR And why has it become so popular on the Internet? In short, this technique involves searching Relaxation through the creation of sounds Features arising from Friction of certain textures or materials.

Although it may seem strange, this method originated from The sensation of pleasure that some people feel when experiencing certain sensory stimuli Such as the beat of feathers on the skin, the rustling of leaves on a tree or the sound of nails rhythmically hitting the surface.

According to information from the Open University of Catalonia, this pleasant physical tingling sensation is responsible for the relaxing response that some people may experience when watching or listening to videos where they try to create a sensory experience.

Many people use these videos to experience joy or relaxation (iStock)

And this technique became popular on the Internet as videos of people tearing certain materials began to appear, Creating sound effects with a microphone and playing the textures softly with the idea that these sounds help other people deal with stress, and even Fight insomnia.

Thus, since these videos began appearing on the Internet, the creation and consumption of ASMR content has grown rapidly as there are now over 500,000 channels and 2.5 million videos focused on the creation of these sounds.

In this sense, ASMR is based on its principles sensitive experience, That is, experience occurs when we perceive something with our five senses (sight, hearing, smell, taste, and touch) and it helps us understand and process the world in which we live.

The friction of certain textures causes sensory experience (iStock)

That is why for those who conduct ASMR There are three types of sensory experiences that can be obtained from this technology and from the consumption of this type of video, among which are:

-Sensory response related to touch: Which is experienced when touching any texture like hair, soft fabric or any unusual texture.

-Sensory feedback related to hearing: Which is when you hear low-pitched sounds, such as whispering, or when you hear sounds produced by friction, such as scratching or breaking a material.

,Related to vision: Sensory feedback is experienced by observing a person’s spontaneous movements as well as their facial expressions.

Although it is known that there are people with certain characteristics, both in the brain and personality, who are more sensitive to its positive effects, a study published by the scientific journal experimental brain research Revealed some of the benefits of this technology for those who were sensitive to it.

-improves mood

-Low heart rate

-regulation of attention

For its part, according to a study published in the journal frontier in psychology, Those who responded better to ASMR had personality traits such as openness, extroversion, and were also those who showed some degree of positivity. Neurosis.

On the other hand, research also found that people who are more sensitive to ASMR are more likely to experience ASMR. It happens increased stimulation in brain areas that control self-awareness and those associated with social cognition as well as emotional arousal brain reward systemWhich may explain why they were more susceptible to experiencing pleasure with these videos.

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