Who’s Paso Pluma, the brand new Mexican music phenomenon that has overtaken Bad Bunny in YouTube searches

He doesn’t put on the standard Texan hat, nor does he put on a colourful jacket or excessive boots, however fairly lives with what some exponents of city music have made widespread, corresponding to hats and sneakers.

His songs, principally corridos tumados, are a mixture of typical norteño music, which mixes guitar with wind devices corresponding to trombone and tuba on. beats Rap and different genres and subgenres.

And though he isn’t the one who invented these new rhythms, he has change into their biggest exponent.

Featherweight’s rise has been meteoric. The American public community NPR mentioned of him, “This is the future that Mexican regional music labels have been dreaming of for the last four or five years.”

Hassan Emilio Kabande LajaThe 23-year-old artist’s actual identify, Latinometrics, lately overtook Puerto Rican star Bad Bunny as probably the most searched artist on YouTube, in response to Latinometrics, a free developments publication.

He has nearly 2 million subscribers on YouTube, whereas his track “PRC”, which he sings along with Natanel Cano, acknowledged because the forerunner of the present laya corridos, has greater than 78 million views. .

His hit “Ella Baila Sola”, carried out with Eslabón Armado in seven weeks Highest from the Billboard 200 Latin Hot Songs chart.

But that is not all, the featherweight has additionally lent his voice to 6 different songs which characteristic within the high 10 of the coveted checklist.

Getty Images In his early days, the featherweight drew criticism from Mexican narcocorridos.

This younger man’s profession confirms that the success of present Latin pop music relies on a fusion of sounds from throughout the area, and has been promoted by Internet entry and digital platforms.

battling melancholy

additionally know as double p, the singer has acknowledged that she unintentionally started her inventive profession as a teen. In an interview with CNN, he mentioned that he used to jot down as a method of coping with melancholy when he was 14 to fifteen years previous.

“As a teen one experiences many adjustments and one feels lonely, one feels unhappy. I’ve all the time been a really depressive particular person and I consider that music is my remedy for me. When I When I write, once I sing, once I dance, once I take my little steps, it is my method of getting my emotions out and I feel it is my remedy,” he told CNN.

The interpreter said that at that moment he realized that his songs had rhythm.

“It was straightforward for me to compose,” said the singer, who has lived in New York and Texas in addition to Mexico.

It was precisely in America, where he worked as a waiter and construction worker, that he began his musical career.

Getty Images He was born in Guadalajara, Mexico, but lives in New York and Texas, where he began his career.

“I went to a highschool in San Antonio, the place there’s a giant Chicano group, so it was straightforward for me to combine into American society and Mexico. I all the time listened to reggaeton, hip-hop, and rap, however I spotted that my The voice was made for singing corridos as a result of I heard them play on a regular basis as a household. My household listens to that style and effectively, the extra I sing, the extra I spotted that my voice is best than another style shines in another way than ever,” the artist explained to the magazine. Diversity,

Originally, Featherweight was not his artistic name, but that of a group consisting of several collaborators. However, once audiences began to recognize him under the pseudonym taken from the boxing category of the same name, the artist decided to make it his personal brand.

“There were three of us in the group, and all three of us were skinny, so we brought boxing wings, and we kind of liked boxing. I don’t do any sports, but it was there,” he mentioned in an interview that may be seen on YouTube.

Getty Images The first featherweight studio manufacturing premiered in 2020 in the course of the pandemic and was titled “Ah So Que?”

Controversy over track lyrics

The first studio manufacturing of this self-taught (as he states he realized to play guitar by watching YouTube tutorials) premiered in 2020 in the course of the pandemic and was titled “Oh and What?”. That album was adopted by “Secondary Influence”, which was launched a yr later.

And in 2022 he revealed an EP which he referred to as “Sembrando”. In the identical yr he grew to become acknowledged, however for the track “El Bellicón”, which went viral on TikTok.

The track, a narcocorrido that he performs along with fellow singer Raúl Vega, was extremely criticized in his nation for its violent and specific lyrics regarding the world of drug trafficking. These varieties of verses, censored for years in lots of Mexican cities, launched his profession.

in a current interview with Los Angeles TimesFeatherweight refused to reply these controversies and hung up the cellphone, arguing that he doesn’t reply political questions, in response to the newspaper.

However, in an interview with YouTube influencer Julio Orozco, he mentioned that after “El Belicón” he determined to “settle down” and never be “one more”, so any longer he would maintain his expressions, Don’t be equal with out.

the ability of collaboration

According to a journalist specializing within the music of LA Times Suzy Exposito, little doubt it was such a scorching matter that made the artist fashionable.

“El Bellicón” helped Paso Pluma obtain invites from different musicians of the regional Mexican style, corresponding to Natanel Cano himself and Grupo Fuerza Regida, to collaborate,” the reporter commented in an article.

Featherweight sang this 2023 with Becky G at the Coachella Festival in California.
Getty Images The featherweight sang this 2023 with Becky G at the Coachella festival in California.

And, as has been the case with many other urban exponents, these “juntas” catapulted their careers.

After “Ella Baila Sola”, her most famous song is “La Bebe”, a reggaeton which she sings together with Young Lavacas, also a Mexican, and which has more than 300 million views on Spotify .

Other notable collaborations include “Channel” with Becky G, a track the duo carried out on the Coachella pageant in 2023.

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(tags to translate) Bad Bunny | BBC World | music | weight

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