YouTube, which is owned by Google, is making its debut in the world of artificial intelligence-generated music with the project name ‘Dream Track’. Thanks to Google DeepMind’s Lyria music composition model, users are now able to create music tracks based on simple written prompts or hummed melodies.
According to Lyor Cohen, YouTube’s worldwide head of music, the goal of the effort is to examine how technology can create better connections between creators, musicians, and their fans.
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“At this early stage, the experiment is designed to help explore how technology can be used to create deeper connections between artists and creators and, ultimately, their fans,” Cohen explained.
The new effort features nine lead artists including Alec Benjamin, Demi Lovato and Sia. “Nine artists including Alec Benjamin, Charlie Puth, Charli XCX, Demi Lovato, John Legend, Papoose, Sia, T-Pain and Troye Sivan are working with YouTube to collaborate on this experiment and shape the future of AI in music. Has been chosen to do. , “They said.
Artists participating in the program can write original soundtracks of up to 30 seconds for their short films. YouTube was already looking for ways to integrate the technology into its platform and help all creators create top-tier content without relying on other websites.
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YouTube is also experimenting with AI technologies that can create music tracks from hummed sounds. The business envisions a time when musicians will be able to easily transfer their ideas to music, whether it’s just humming a melody or changing the style of a composition.
The company said, “Artists, songwriters and creators in the Music AI Incubator are helping us test, learn, receive feedback and listen to ideas so we can develop the best possible experiences for our artists, audiences and community of fans ” ,
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