Apple is giving up with Vision Pro. They eliminate the economic model for 2025 and reduce eyewear production.

The company’s mixed reality team also lowered its sales forecast

Just a few hours ago we learned that VisionProApple’s new flagship product became a headache for the North American company. After the premiere, marked unprecedented popularity which, in short, made them sell more than 200,000 units In just a few weeks, iPhone parents’ mixed reality balloon has deflated. And, unfortunately for them, this led to a general loss of interest among users, which was already detrimental to Apple’s plans.

As reported on the portal TechSpot V recent publicationApple has lowered its Vision Pro shipment forecast for this year. Thus, given the decline in interest in glasses, a situation arose that led to their sale. several devices per week

the company no longer expected sales volumes to be close to 800,000 units place a bet on a figure located between 400,000 and 450,000 units. And this, in fact, is not the most serious thing in the matter.

Goodbye cheap Vision Pro

According to TechSpot, Vision Pro’s current direction could influence the company’s 2025 plans. In fact, many rumors have focused on the possibility of seeing economical version of Vision Pro on sale late next year. However, given the decline in interest, Apple has undertaken radical solution Due to this, and as confirmed by sources close to the company, this would force them to say goodbye to the aforementioned possibility of more fuel-efficient equipment.

Thus, after the first few weeks marked by success, the trend has returned to normal and aspects such as price

exceptional accessibility to the US market or weight devices caused a general loss of interest. For this reason, Apple decided to change its course and, taking advantage use of glasses in conditions such as surgerybegins to promote Vision Pro as business product.

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