Barça closes important and historic sports sponsorship

“The most important agreement on the football field”

A few months ago, Laporta called the agreement “the most important in the world on the football field”, although the numbers were not disclosed.

Agreement with a sports brand expired in 2028 And this happened after Barcelona received an important offer from another brand and was even thinking about producing and distributing its own clothing brand. All this led to a dispute between Barça and Nike, which went to court, and the court ruled in favor of the American multinational corporation.

At the beginning of the season, Laporta explained in a speech that they had improved the terms of the contract and assured that “when it is signed” it will be “the best contract in the world of football.”

“Signing would have given us a 1:1 and signed without problems, but we have been working to get the best contract for Barça and are now in the negotiation process,” he said at the time.

In any case, the new agreement is multinational will give Barcelona a great economic breakthroughafter contractions in recent years. Although the numbers are not disclosed, and taking into account the proportionality of the “signing bonus” (bonus for signing a new contract), the signing of the contract This could cost Barcelona around 120 million euros per season.

The duration of the agreement will be extended from 2028, when the current contract ended, and the increase will be significant from 2028 to 2038, the end date of the agreement.