YouTube wants you to see ads and will do everything it can to achieve that with the new change.
YouTube’s struggle with ad blockers is nothing new for users. Over the past few months, the platform has banned its use entirely, with the integration of measures designed to discourage content viewing. Although many users thought that this would be the limit of the platform’s capabilities, the reality is completely different. YouTube just completely changed the way you skip ads.
Over the past few hours, several people have posted on Reddit about the change YouTube has made to the platform. It was noticed that the skip ad button began to disappear. No, YouTube did not remove it completely. In fact, the situation is even more catastrophic, since YouTube will hide this button behind a black bar..
YouTube wants you to see ads and will do whatever it takes to get them.
Images posted on Reddit show that The skip ad button will be behind the gray bar.. YouTube’s performance is not very good because of how easy it is to identify this button behind this panel.
YouTube adds darkening squares above ads to hide ‘Skip’ button
byu/BigBlueMountainStarine is extremely annoying
From Edge They contacted YouTube and received a response from a representative. Oluwa Falodun. The person in charge stated the following:
YouTube doesn’t hide the skip button. For skippable ads, the button appears after 5 seconds of playback as always.
Despite this information, the reality that users are facing is the disappearance of the ad skip button. Of course, YouTube only indicates that they make changes and therefore some elements have changed places.
Among these elements there will be a skip ad button. Oluwa Falodun elaborates on the changes that are happening within the platform:
By reducing the number of player elements, viewers will be able to interact more deeply with the ad through a clearer interface that appears as a progress bar at the bottom of the screen.
YouTube remains confident that the ad skip button is not hidden, but the reality is different, and the platform’s actions regarding advertising seem increasingly radical. You can only watch the movements closely to see the evolution of YouTube.
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