Google’s plan to limit extension blocking is here, and Chrome is getting ready to change completely

Manifest V3, a new browser format, challenges ad blockers

At the end of November we learned that there was no turning back: Google is preparing to do away with ad blockers. The North American company will give the green light to its initiative this week with the arrival of Manifest V3, a new Google Chrome extension format that revolutionizes everything we know about the browser to date. Problem? These are, after saying goodbye to Manifest V2, many of the extensions that will no longer be compatible.

As the portal points out Ars Technique V recent publicationGoogle introduced Manifest V3 in the already distant 2019. At that time this function was widely considered skepticism, since not everyone supported the proposal he defended. For this reason, Google has delayed the transition countless times, but has already announced a release date for Manifest V3 and, as Ars Technica points out, it will happen. this same week when the new format starts appearing in beta versions of Chrome.

What does Manifest V3 mean?

As Google itself points out, Manifest V3 is intended to “improve security, privacy, performance, and robust extension ecosystem” However, many groups believe that this option by Google limits the capabilities of web extensionsespecially those who have the opportunity Change user experience. In fact, they highlight as the main problem the limitations that the V3 Manifesto places on ad blockers installing the fence on the extensions using “content filtering“

However, Google has repeatedly defended its invention. According to the company, installing Manifest V3 will prevent extensions from being viewed. confidential data on websites. In addition, the company guarantees that more than 85% Of the actively supported extensions, Manifest V3 is already working. As of now, it has been announced that this new format will begin appearing this week in beta versions and in next monthswill be available to other users, after which the extensions will begin deactivate.

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