From December 2023 to April 2024, the price of extra virgin olive oil fell by price by origin (what the farmer receives) 13.6%, according to the observatory Department of Agriculture. However, the effect on supermarket shelves has not been the same and people continue to pay for liter bottles of the highest quality oil. Extra classfrom 9 to 10 euros, although there are brands that do not go below 13.
Manufacturers charge an average of 7.6 euros for the same quantity of products. Four months ago they received on average one euro more for the same product sold in bulk.
This data has been verified General Secretary of the UPA CordobaMiguel Coboswhich explains that the situation in the sector has not changed enough for significant price reductions to be applied to producers, despite the fact that a month ago “the price began to fall at source without objective data to support this.”
The UPA representative recalls that then, in mid-March, harvest, with production of 861,000 tons, with a link from the previous campaign of 200,000 and imports remaining at 20,000 tons per month. Added to this were the rains, which, as the farmer notes, made “some producers a little nervous” and caused a depreciation that, according to Cobos, was not entirely justified, and he adds that they were gone monthly, between their own sales. and exports about 91,000 tons to the market.
However, such a decline was not visible on supermarket shelves and olive oil. extra virgin olive oil maintains selling prices of about 10 euros and even higher, which represents quite a large margin, according to the general secretary of the UPA, as he points out that if the starting price of a product from a creamery or cooperative is about 7. 6 euros, and sells for more than 9.50, which is two euros of profit, when the cost of packaging does not exceed 60 cents per bottle, so the profit is between 20 and 25%, says Cobos.
V supermarkets Visited by this newspaper, which is a Cordoba chain, average prices are around 9.40 euros, although you can also find promotions and offers with slightly lower prices, related in some cases to the purchase of multiple units.
Consumer organization Facua has prepared a report on the evolution extra virgin olive oil price in Spain’s main supermarket chains this year. The work shows prices for both liter and five-liter bottles.
Thus, the average price for a small container (liter) in these large chains increased from 12.92 euros in January 2024 to 13.45 euros in April. An important note must be made regarding this data: there is a significant difference of 3 to 5 euros if the oil purchased is the manufacturer’s brand, since there are bottles that cost more than 15 euros compared to the brand. the name is white or belongs to the network, the price of which in most of them is 9.25 euros.
In the case of five-liter bottles, evolution, according to data Faquathere was an increase of 50 cents per liter, since in January the average price was 11.3 euros, and in April it reached 11.8 euros.
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