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Taking sartorial inspiration from film and television is nothing new, but production companies, costume designers and brands are now taking full advantage of the significant impact that a few minutes on screen can have on sales, as well as creating limited-edition collections inspired by or even directly partnering with movies and shows have become the norm.
Last month, The RealReal had a “Palm Royale” episode full of vintage Dior, Gucci and Hermés pieces inspired by ’60s designer fashion. There’s Ruggable’s Bridgerton collection, which features homewares that put a modern twist on the Regency era. And now the exact CAT Apparel hats worn by Ryan Gosling and Emily Blunt in The Fallen Boy are now available in a limited edition ahead of the film’s release in May.
The four-piece hat line, which will be available on CAT’s website on April 15, includes two hats worn by Blunt in the blockbuster film: the Director’s Hat and the Stuntman’s Hat. Also available in the collection is the brand’s classic Original 1904 Hat, which Gosling’s character wore in the film and while hosting Saturday Night Live last week.
“My approach to putting pieces together for Ryan’s films is to build on the character’s authentic lifestyle,” says Gosling’s costume designer Mark Avery. Diversity. “The iconic CAT cap is not only associated with working-class people, but is also striking in its graphic design.”
The Universal Pictures action comedy stars Gosling, Blunt and Hannah Waddingham in the romantic comedy, which is a far cry from the drama series that aired on ABC from 1981 to 1986. Gosling plays a veteran stuntman for a narcissistic movie star who gets involved in the case. ends up in a murder plot and falls in love with an aspiring director. Supporting them in the film are Stephanie Hsu (“Everywhere, All At Once”), Winston Duke (“Black Panther”) and Teresa Palmer (“A Discovery of Witches”). Viewers were able to see the first look at the film back at CinemaCon 2023.
For this collection, CAT Apparel has teamed up with Universal and Fandango to bring
Several dozen fans received free tickets to see The Fallen Boy in theaters. Winners will also receive two hats from the line. Sweepstakes will be held on http://www.catworkwear.com and on the CAT® Apparel social network.
media (@catapparel) from April 15 to 25, 2024. Winners will be announced on April 26, 2024.
2024.
Universal Pictures’ The Fallen Boy will hit theaters on May 3, 2024.
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