The new Toyota Land Cruiser became the most unexpected and spectacular pickup truck at the SEMA show

---

The SEMA Show in Las Vegas, the quintessential prep event, has begun its countdown.. The best example of this is that car brands, which we know are also actively participating in this event, have started showcasing their own work in the form of concepts. Toyota is one of the most common, and if the other day we were shown the Toyota 4Runner TRD Surf Concept, a two-door convertible version inspired by the first generation 4Runner from the 80s, now it’s the turn of the interesting Toyota Land Cruiser. turned into an all-terrain pickup truck.

Toyota calls it the Land Cruiser ROX Concept, which stands for Leisure Open Experience and was created by Toyota’s design research team in Calty..

Taller, wider and pickup truck format

As you can see, its source was a 2024 Toyota Land Cruiser, but the Calty group modified more than half the car to create an even more off-road model. Land Cruiser ROX not only has a canvas sunroof, but also The open rear serves as a pickup bed. The entire top half of the car has been redesigned.

leaving reinforced front pillars and a sloping rear pillar with Molle panels to keep tools and accessories within easy reach.

Despite the open-top design, there are still strong roof rails that can accommodate a custom rack, and seven auxiliary lights are mounted just above the windshield.. Toyota has also installed a gate in the box for easy storage of items, and once lowered, it also includes two seats where you can enjoy nature from your deck.

Also getting a lot of attention is its Spring Green paint, a color carried over from classic Land Cruisers that were painted Spring Green, a color taken from older Land Cruisers. All this is accompanied by a very solid appearance. with custom front and rear steel bumper, red tow hooks, heavy duty brushes and winch. Open-bottom doors and new side sills also give the entire car a more adventurous appearance.

The interior, in turn, received pieces there are new 3D-printed door sills, and Heritage Orange leather upholstery in the driver’s seat adds a touch of color. The door panels also have built-in protective kits and pouches for storing glasses and other accessories.

But of course, it’s not just about aesthetics or accessories. Toyota has also gone mechanical, changing the suspension with a 10cm lift and increasing the track width by 20cm thanks to forged aluminum control arms front and rear. There are also new larger all-terrain tires, 18-inch wheels and new, fuller trapezoidal fenders..

Unfortunately, As is usually the case with SEMA concepts, it appears that Toyota has no plans to turn this Land Cruiser ROX concept into a production model.although the idea is interesting enough for the Japanese firm to consider it in the future.