For TV channels, the audience they receive live is just as important as the audience they receive later during delayed broadcasts. After all, there are many programs and content that the public is already accustomed to. see when they are already released. And in this sense, there is a channel that becomes the leader of DTT.
Although football is usually the leading content in live broadcasts, especially when matches against the Spanish national team are broadcast, with a delay everything changes. This is where other programs come in and rise to the top of the viewer ratings. And it just so happens that La 1 is the channel that brings together the best hits, and Antena 3 is the one that adds the largest volume of time-shifted audience.
If we analyze the audience report published by Barlovento Comunicación, we find that La 1 hits the nail on the head with the most successful programs in terms of time-shifted audiences. Considering data for the whole of May, MasterChef aired on the 6th
It was he who belatedly found the largest audience. It gained a total of 445,000 viewers, ahead of the other most-watched sites of the month.In fact, the first to fourth positions inclusive are occupied by the MasterChef programs. You’ll have to go to fifth place in the top to find other content that is nothing more than The Promise, Spanish period series type soap opera, the May 22 episode drew 397,000 delayed viewers. Additionally, we see that the remaining top positions up to position 18 are split between episodes of The Promise and MasterChef. The entry in this position is taken from the May 17 episode of the Antena 3 series “Dreams of Freedom.” Continuing further, we find Movistar Plus+, which attracted an audience of 291,000 viewers after the premiere of The Equalizer 3.
Interestingly, Antena 3 is a channel that in May received more views its contents with a delay. The difference with La 1 is not extreme, but it is noticeable: 14.5 million for Antenna 3 and 14.2 million in the case of La 1. The reason for this difference is that Antena 3 has a larger volume of content, which accumulates many delayed reproductions, so Although they are not as frequently watched as La 1’s programs, they help the network win globally.
The third position is occupied by Tele 5, but with a very large margin – only 5.6 million. Below T5 is La Sexta with 3.9 million and Cuatro with 3.5 million. Speaking of content, although we have already commented on some of the most viewed ones with delay, there are others worth mentioning. For example, the most delayed cultural space is Open Kitchen program by Carlos Arguignano, which is broadcast on Antena 3. In addition, among the animations, the episode Hey Duggee on Clan from May 19 was the most watched. Of course, if we are talking about football, then we should not even consider it, since the most watched on delay was the Champions League match between Real Madrid and Bayern on the Champions League channel on the M+ channel.
If you are interested, we can also tell you that the most viewed delayed content on DAZN 1 was the May 12 MotoGP broadcast, while on T5 the top content was The Marquis. In the Movistar series on M+, Marbella ranks first, followed by The Rookie on Warner TV, Cuarto Milenio on Cuatro and the classic animated series Bob Esponha on Nickelodeon. On DAZN LaLiga, the most watched late match was the match between Girona and Barcelona, but its numbers are very far from those achieved in live matches. Want another fun fact? Rounding out the top 50 delayed broadcasts is the May 27 episode of the legendary anime series Dragon Ball Z, which airs on Comedy Central.
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