Categories: Business

WORLD grew by 13% in one year and has been growing for two years in a row

EL MUNDO’s annual growth rate is 13%, representing two years of consecutive growth (11%). The main newspaper Unidad Editorial secures second place in the daily press ranking and is the general information newspaper with the most readers in the first wave of the General Media Study 2024.

Great news for the newspaper EL MUNDO. First wave 2024 General media research (EGM) names the newspaper as the general information newspaper with the largest number of readers: 20,000 readers, Up 4% from the last wave in 2023, 13% annually and 11% biennially.. General, 487,000 readers read EL MUNDO every day, much higher than its main competitors. Actually, WORLD secures its second place in the daily press ranking, significantly ahead of its main competitor, ABC.

This first extraordinary general meeting of shareholders follows the trend of the previous one and again crowns Editorial department as the undisputed leader of the Spanish daily press. Publishing group, among other things, WORLD, Extension And Brand, It has a total of 1,525,000 readers, putting it 162,000 away from its closest pursuer, Prensa Ibérica, which has 1,363,000 registered, surpassing Vocento.

Thus, in third place among Spanish written press groups is Vocento with 1,360,000 subscribers, which Unidad Editorial surpasses by 165,000; The fourth group will be Prisa with 1,254,000 (271,000), and finally will be the Godó Group, which has 608,000 readers, almost a million readers less than Unidad Editorial.

WORLDthe main publication of Unidad Editorial, not only confirms second place, but also he does this at a great distance from competitors How Vanguard (361,000), ABC (327,000), which is in fourth position in the ranking. Remains in first position A countryalthough the Grupo Prisa newspaper is losing 24,000 readers in this wave compared to the previous one3% less than at the last extraordinary general meeting of shareholders in 2023. Besides, ABC loses 3% of readers per year and Newspaper eleven%.

Consolidation WORLD since the second most popular newspaper in Spain is published at the beginning of the year in which the newspaper made an ambitious commitment to develop the newspaper both in print and online.. With great exclusives, in-depth reporting, investigative papers and the best stories, readers will find the first thing on newsstands in a more compelling format than ever.

In addition, the newspaper has strengthened its weekend offer since last weekend. An offer that led to a 30% increase in sales. Now every Sunday WORLD And Hello! They provide everything to ensure readers have the best information available to them, from current events to entertainment to the heart. But not only that. The newspaper continues to meet weekly with Economic news

financial information reference book, and Chronicle, your go-to app for important current affairs reporting. From last sunday log Paper has a new redesign with more detailed reports and even more diverse topics thanks to the inclusion of content from I’m making a donation And Trips. This package It can be purchased for the same price as always (three euros) or for four euros together with Hello!, The world’s leading guide to gossip magazines.

In the economic sphere, Extensionconfidently dominates the print press sector, with 103,000 readers per day compared to Economistwith 66,000, and Cinco Diaz, with 42,000. Newspaper salmon from Editorial department confirms its leadership with a market share of about 50% in its sector.

In the sports press Brand It also continues to be the absolute dominant force in the sector, with its print edition boasting 935,000 subscribers. more than the sum of the other four sports cars combined., which only reach 901,000 readers. In addition, the sports newspaper Unidad Editorial has grown by more than 44,000 readers since 2022.

Behind Brandin addition to Ace (434,000 readers), followed by Sports world And Sport, with 247,000 and 202,000 respectively. The undisputed leadership of the sports newspaper Unidad Editorial is based on the fact that its readers continue to rely on its information, and this allows its figures to significantly exceed the sum of its three main competitors.

It is this audience data that unites Editorial department another quarter as the undisputed leader of the press in this country. Not only that, but it allows it to extend its distance with Grupo Prisa by 28% in this first wave of the year.

This extraordinary general meeting also resulted in positive data for the only pure sports radio station in Spain, owned by Unidad Editorial. Radio Markawhose listenership grew by more than 42,000 at the start of the year to 471,000 daily.

Telvaelite women’s magazine Unidad Editorial, adds 2000 new readers and stands at 445,000, while its main competitors are losing readers.

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