Categories: Business

Zara saleswoman’s trick to sell out of stock clothes

Wednesday, June 26, 2024, 7:05 p.m.

This Wednesday, June 26, at 21:00, sales start on the Zara website and mobile app. Many customers have already prepared their carts so that they can click the “Buy” button as soon as the time comes. Of course, you need to act very quickly because the inventory is not endless, and there will inevitably be buyers who will be left without that deal that has been saved in their “favorites” for weeks.

People who work in stores know best how the sales season goes. For this reason, Maria Lozano, saleswoman at Zara, who through her social networks shares tips and news from the main brand of the Inditex group, has once again responded to the requests of her subscribers. This time he comes with a new tip: how to get clothes that sold out in the first days of the sale.

“There is a virtual storefront where returns, loose clothing from the store or warehouse are loaded,” he details in a TikTok video. The key moment is when all orders from the person who ordered the first day begin to arrive at home. “People try it on, realize they don’t like it, and the returns start coming.”

When asked by his followers about this “virtual storefront,” Lozano clarifies that this is what the store employees call it internally, but in fact it is “the website itself.”

The clothes you return to the store stay there, he said. “If it’s jewelry, it doesn’t last very long, so it’s a good idea to visit the store often because it’s often returned.” On the other hand, this indicates that you will have to browse the website “all the time” because returns happen all the time. Please note that “the mobile phone does not notify you because it is not a scheduled replacement.” Despite this, “there’s a lot of movement and you’ll see that a minute ago you were exhausted, you come back to yourself and it appears,” he adds.

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