Zendaya Confirms the Return of This ’90s Classic Louis Vuitton Bag

How Louis Vuitton Ambassador, perhaps it is not surprising that ZendayaThe French fashion house’s new favorite bag. But what you might not notice is that the monogram style is a reissue of a ’90s classic called the Diana.

Zendaya adds this bag to her Louis Vuitton collection.

While the actor was first spotted with the bag in July last year, she’s rarely been seen without it this summer, from her Wimbledon appearances to her recent visit to Ottolenghi’s Notting Hill outpost. The square shape of the crossbody bag makes it perfect for all your everyday essentials, so it makes sense that it’s become a go-to Zendayathis is what you need.

Continuing the trend of luxury brands revisiting archival styles (see Gucci Jackie and Horsebit bags, as well as Balenciaga City), Louis Vuitton reissued for the first time Diana bag – originally designed Marc Jacobs – Back in Spring/Summer 2022, we added a signature guitar strap to give the style a more modern feel.

Zendaya with her Louis Vuitton Diane bag at Wimbledon.

Karwai Tang

Fashion houses are reviving vintage

Although the style (which is also similar to the brand’s signature style) Solonge The shoulder bag was relaunched a few seasons ago and seems to have been a hit, with a resale platform. Repackage noting that Diana now sells almost twice as fast as others Louis Vuitton bags on his website. “Reissue Diana The bag fits in with the current trend of 90s nostalgia.” Elizabeth Lane, Rebag’s says the marketing director. “Demand for it has increased over the past few months, likely due to the enduring appeal of the ultra-practical shoulder bag.”

This is not the only vintage Louis Vuitton style that Zendayaspotted: Since 1999, the star has also been seen carrying a lime-green Spring Street bag while on the runway Contenders Press tour with a colorful monogram Ted bag during Paris Fashion Week in October. Could they make a comeback, too? Given the current appetite for vintage bags, we wouldn’t sleep on it.

This article was previously published in Vogue US.