TikTok is full of amazing stories about how ours influencers favorites became famous and how they overcame their personal and life difficulties to become successful by making content online on different topics, from simple dances to facial expressions that everyone loves.
One of the most famous tiktokers and the most followed is Khaby Lame, a young man who won the hearts of users of the social network for reacting to absurd and pointless videos that went viral.
The almost 23-year-old has become a star in fashion, as comedian and influencer of social networks, but also as a model and ambassador of major fashion brands.
Lame was born in Senegal on March 9, 2000, making him almost 23 years old. When he was a baby, his parents immigrated to Italy in search of better life and work opportunities.
In 2020, it was fired from his job in a factory due to the covid pandemic and since then he started spending time on social media for entertainment.
Before being the image of Hugo Boss and the most followed influencer, Khaby was a young worker of Senegalese origins who sought a better life in Italy and over the years he found it on the internet.
He joined TikTok in 2020. He started making funny videos right after creating his account, with a cell phone nestled in a plastic bottle while living with his parents and thinking about what to do with his future.
In his first videos he showed himself as all the beginner tiktokers: dancing and playing video games, later he started doing his tongue-in-cheek versions of life hacks he reacted with humorous facial gestures without voice or any audio that would drive his viralization; This strategy helped him to reach all corners of the world without the need to speak a specific language.
He continued making format videos until international brands turned to him and gave him an incredible fame that he himself did not imagine. From one moment to the next he went from being a unemployed worker to be all one multifaceted star With millions of dollars in the bank.
Likewise, he went from recording himself only to appearing in the box with the Arsenal players, to greeting Lionel Messi, to be imitated by kylian mbappeto act together Novak Djokovic in a tennis pre-game and reacting to a failed life hack with Ed Sheeran.
Khaby boasts of having an account with 155.1 million followers, more than renowned stars in the United States such as Bella Poarch, Addison Rae either Charlie D’Amelio.
Recent estimates of HopperHQ point out that the young celebrity He charges approximately $92,270 per sponsored post on TikTok.
People say that Hugo Boss paid him a total of $450,000 last year for his association, a figure that will increase since the contract includes several years of work as an ambassador, model and brand image on the Internet. Forbes estimates the contract is worth at least $10 million.
Both the success he has on TikTok and his fashion businesses gave him the opportunity to be included in the list Forbes 30 Under 30 Europe in 2022 and to be recognized worldwide as the Forbes eighth best creator.